Skip to Content

Work

Invite Every Voter

Sending a Clear Message through a Logomark

The final logo design reflects both the collective power of voting and the personal nature of texting friends. Each bubble holds its own individuality with unique quirks, yet is a part of the whole as the shapes merge and stack together. A little heart reaction in the corner references the literal user experience of text reactions within our cell phones and also the warmth of receiving messages from loved ones. The V in “voter” transforms into an activating checkmark.

We rallied around the website’s key goal: to raise awareness of the Site Based Vote Tripling tactic and spark people to participate in the election.